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Reviving Classic Style: The Rowing Blazers x Bamford TAG Heuer Carrera

The Rowing Blazers x Bamford TAG Heuer Carrera draws its inspiration from the vintage Heuer Yacht-Timers that graced the wrists of sailors in the '60s and '70s....

In the world of horology, innovation and heritage often go hand in hand. TAG Heuer, a brand synonymous with precision and performance, has once again delved into its rich history to bring us a limited-edition masterpiece. The Rowing Blazers x Bamford TAG Heuer Carrera, a vibrant reinterpretation of the classic Carrera, draws its inspiration from the vintage Heuer Yacht-Timers that graced the wrists of sailors in the ’60s and ’70s.

The collaboration takes us on a nostalgic journey back to the golden era of regattas when the Heuer Yacht-Timers were not just timekeepers but also symbols of style and functionality. These vintage timepieces, donned by seasoned sailors, embodied a unique blend of elegance and utility.

TAG Heuer, with its keen eye for reinventing the past, decided to channel this vintage charm into the modern Carrera, known for its iconic 42mm case. The result is a vibrant and captivating TAG Heuer Carrera that seamlessly bridges the gap between classic and contemporary design. This timepiece is as at home on the deck of a yacht as it is in a high-end yacht club.

All images credited to Rowing Blazers x TAG Heuer

The choice of collaborator for this project is as intriguing as the watch itself. Rowing Blazers, a brand that has been revolutionizing the perception of prep fashion, was the natural fit for this venture. Their penchant for blending tradition with a fresh perspective has made them a rising star in the fashion world.

The journey commenced with a specific vintage Heuer Yacht-Timer, which once graced the wrist of Jack Carlson, a passionate watch enthusiast and collector. This timepiece, acquired from his friend Eric Wind, struck a chord with Carlson. He saw not just a watch but an opportunity to breathe new life into a classic design.

As the project unfolded, another prominent name joined the mix – Bamford Watch Department. Known for their innovative watch customization and designs, Bamford added their creative touch to the Carrera. The result is nothing short of spectacular.

The Carrera now boasts a striking white dial, adorned with cross-hatched subdials that feature pastel colors reminiscent of the vintage Yacht-Timers. The fusion of classic aesthetics with modern engineering is truly a sight to behold. Powering this beauty is TAG Heuer’s Heuer 02 automatic chronograph caliber. It’s worth noting that this is an in-house column-wheel chronograph caliber, offering impressive performance at a reasonable cost. Admittedly, it’s a tad thick, but the Carrera’s downward-angled lugs effectively balance out its dimensions.

There are only 99 examples of this piece and they’re priced at US$8,900. For those eager to make this exceptional watch their own, the time to act was on October 13, when it went on sale at 11:00 AM ET, exclusively on Rowing Blazers’ website. Such limited releases are often snapped up by enthusiasts and collectors in no time, so acting swiftly is essential.


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