Cadillac Takes On The EV And Ultra-Luxury Market With The CELESTIQ 

All images credited to Cadillac

Cadillac is an American titan of the luxury car industry, and they have now revealed their intention to bring their characteristic opulence into the electric age with the Cadillac CELESTIQ.

The CELESTIQ is an all-electric ultra-luxury sedan intended to produce zero emissions. Production on the vehicle starts next year, retailing at $300,000 USD: each vehicle will be crafted by hand in Warren, Michigan, for a limited supply of 500 models per year.

300K is nothing to sneeze at, but you get what you pay for with Cadillac: the CELESTIQ has a lavish appearance with a sleek, long design and fastback rear that combines elements of Cadillac’s classic style with a more futuristic aesthetic befitting its EV status.

Rory Harvey, the Global Vice President of Cadillac, believes honouring the past, and venturing boldly forward into the future is at the heart of the Cadillac design philosophy.

“CELESTIQ is the purest expression of Cadillac, acknowledging our incredible history and driving us to a bolder and brighter future,” Harvey said. “It is a completely bespoke work of automotive art, built around the most advanced and innovative technology that we have ever engineered into an automobile.”

In terms of technical specs, the CELESTIQ uses Cadillac’s Ultimum Platform, which contains EV propulsion systems that use a 111-kWh battery pack and a two-motor, all-wheel-drive propulsion system to provide an estimated 600 horsepower and 640 lb-ft of torque. 

It also has a driving range of 300 miles (483 km) on a full charge, and can reach speeds of 0-60 mph in just 3.8 seconds.

The luxury of the car also extends to the driving experience: the CELESTIQ features active rear steering, adaptive air suspension, Magnetic Ride Control 4.0, advanced AWD, active roll control, calibrated electric power steering, an active rear spoiler, and 5-link front and rear suspension. Expect a smooth drive with Michelin Pilot Sport EV tires, adorned with 23-inch aluminium wheels.

It’s also worth looking at the CELESTIQ’s interior: there are five screens inside, along with a 55-inch display that spans the dashboard, and is split into two separate screens. Couple that with ambient lighting, leather seating, and a roof with an adjustable tint, and it’s clear Cadillac is going all-out with their design. 

The CELESTIQ represents the latest endeavour by Cadillac’s parent company, General Motors, to shift towards the creation of EVs, as part of a plan from 2020 to 2025 to invest $35 billion in electric and autonomous vehicles. General Motors, perhaps ambitiously, intends to sell only electric vehicles by 2035.

If the CELESTIQ catches your eye, you’ve got until December next year to get the 300K ready, so better start saving: after all, can you really put a price on luxury? 

For more, check out the Porsche 911 Carrera T

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